Interview with Ryujin Nishikawa
Interview with Ryujin Nishikawa (Marketing Consultant/Magcal Table Chair)
Mr. Nishikawa, you are involved in various projects in Kanagawa Prefecture.
As part of this, we aim to make Kanagawa Prefecture's culture itself a magnet that will attract people and bring charm and vitality to the city.
They are also participating in the "Magnet Culture" project.
In the interview, we talked about the regularly held Magcal Table.
We heard a variety of stories about Magcal's initiatives and the attractions of Kanagawa Prefecture.
/////////////////////////////////////////////////// ///////////////////////////////
What is "Magcal Table"?
A planning committee of experts formed in collaboration between Kanagawa Prefecture and Yokohama City.
The table masters were Governor Yuji Kuroiwa of Kanagawa Prefecture and Mayor Fumiko Hayashi of Yokohama. The committee members included director LaSalle Ishii,
Artist Takako Shirai, Faith Group CEO Hajime Hirazawa, and others across the country
Keiji Sugimoto of Backstage Project, which operates the live music venue ZePP,
The guests included Jun Mano, director of Kanagawa Prefectural Hall and KAAT Kanagawa Arts Theatre, and playwright Kensuke Yokouchi.
A forum for exchanging expert opinions in order to create excitement through culture and the arts in Kanagawa Prefecture.
*The minutes can be viewed on the Kanagawa Prefecture website.
Ryujin Nishikawa Profile
Reugene NISHIKAWA
Marketing consultant.
Chairman of Kanagawa Prefecture Magcal Table.
Director of the Raison Commercial Development Research Institute. Born in Hyogo Prefecture in 1960.
Graduated from Hitotsubashi University's Faculty of Economics (1984) and Faculty of Law (1986).
While still a student, he started a planning and producing office.
As an expert in marketing strategy, he has long demonstrated his ability to revitalize industries and local communities.
In the 80s, he promoted sales of the "Walkman", in the 90s he promoted "Juliana Tokyo" and the opening event of "Fukuoka Dome",
The company has participated in the commercial development of Kyoto Station Building and Osaka's "Christa Nagahori."
Since 1998, as the chairman of the Kagoshima Prefecture Honkaku Shochu Marketing Research Association, he has been working hard to promote the PR and sales of potato shochu in large cities.
He contributed to the popularity of shochu nationwide and was awarded the title of Satsuma Ambassador by the Governor of Kagoshima Prefecture.
In recent years, he has been involved in the selection and public relations of the designs and names of "Morizo and Kikkoro" for the "Aichi Expo" and "Sento-kun" for the "Heijo Capital 1300th Anniversary Festival," as well as the selection and public relations of the designs and names of "Roppongi Hills"
He has been involved in the concept planning and commercial development of "Omotesando Hills", "Mitsui Main Building", "COREDO Nihonbashi", and "Shanghai World Financial Center".
General producer of Kochi Prefecture's "Ryoma Expo"; PR supervisor for the "Tsukuba Express" line, which has the highest land price increase rate in Japan; and "Narita Sky Access"
He was appointed as the urban development supervisor along the line.
He also served as producer of the Century Crossing Event in Nihonbashi and head of the local revitalization school in Kashiwa City, Chiba Prefecture, which is known as the Shibuya of the eastern Kanto region.
As a grand design committee member and producer for Kichijoji, the most popular area in the metropolitan area, he was involved in food and anime events.
Chairman of the judging committee for the Ministry of Economy, Trade and Industry's "Regional Charm Selection" and Chairman of the Forestry Agency's "Forest Therapy" Strategy Committee.
Chairman of the judging committee for the "Shopping District Renaissance Contest" of the Japan Shinkin Bank Association; member of the working group for the "Tourism Nation Promotion Strategy Council" of the Japan Tourism Agency;
He served as a member of the Cabinet Office's "Churashima Brand Committee" for revitalizing Okinawa's remote islands.
He currently serves as a supervisor for the Ministry of Health, Labor and Welfare's "Let's extend our healthy lifespan! Smart Life Project."
He also serves as brand producer for the Setouchi Brand Promotion Alliance, which is made up of the seven prefectures that face the Seto Inland Sea: Hyogo, Okayama, Hiroshima, Yamaguchi, Tokushima, Kagawa, and Ehime.
He is the chairman of the Kanagawa Prefecture "Magcul (Magnet Culture) Table," an advisor to Hyogo Prefecture, and a tourism promotion advisor to Nagasaki Prefecture.
He has served as a part-time lecturer at Tokyo Institute of Technology, Waseda University, Tsuda University, Tohoku University of Art and Design, Konan University, and Matsuyama University, as well as a visiting professor at Takushoku University.
He is known for coining popular phrases such as "Assy," "Messy," and "Jimoti."
In addition to serving as a news anchor on CNN, she also appears on television, in newspapers and in magazines.
